Pitch Letter/Proposal

Emily Belding

Mcom 100w M/W 1:30-2:45

Pitch Letter/ Proposal

Word Count: 267

Dear Dona–

Did you know that to date there are just over 70 diseases that can be treated with cord blood stem cells many of which are different types of cancers, immunodefency disorders, blood disorders, and metabolic disorders. You are probably wondering what exactly cord blood is? Cord blood is a non-controversial source of stem cells, which are the building blocks of our immune system. Because these stem cells are “young” and have not differentiated them, once they are infused in the body they go where the damage is and can treat, repair or replace the damaged cells in the body.

Most parents don’t ever think or want to think that their child could ever get sick- but wouldn’t you want to have every weapon available to them? Cord blood banking is a once in a lifetime investment that a parent can make for their child and you only get one opportunity to make the decision. The collection process is very easy and pain free and doctors at Lucille Packard, Sequoia, UCSF, and Stanford are all very familiar with the procedure and are major advocates for it.

I really believe that this is a topic of interest and would make a great feature. It is a fairly new concept and becoming a hot topic of interest. Cord blood banking is something that most people are unaware of and or lack information on. I propose to write a feature on Cord blood banking- it could save a child’s life.

I’ll call you next week to see if you are interested in an article like this.


Sincerely,

Emily Belding